Posts Tagged ‘NBC’

Packers Ratings Beat Olympics. Also, Sky Is Blue

Posted by Duane Dudek
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Milwaukee area TV households like their sports to be green and gold if Friday nights ratings are any indication. Also there is gambling in Casablanca.

The meaningless Green Bay Packer  pre-season victory against the Cleveland Browns on WMLW-TV beat NBC’s coverage of the Summer Olympics by a full 4 rating points or about 35,200 TV homes.

Weigel-owned WMLW won the night – the first time I’ve ever written that – with a 16.3 rating, or about 143,800 viewers.

NBC affiliate WTMJ earned a 12.2 or about 107,000 TV homes. A local rating point is the equivalent of about 8,822 TV homes.

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Milwaukee Super Bowl Ratings Beat National Average

Posted by Duane Dudek

Overnight ratings for Sunday’s telecast of Super Bowl on CBS earned a 50.6 average for WDJT-TV (Channel 58). That was higher than the national overnight rating of 49.

Local ratings grew throughout the course of the game peaking at 55.4 in the closing moments.

Overnight ratings are preliminary. In Sunday’s game the Denver Broncos upset the Carolina Panthers, 24 to 10. A local rating point is the equivalent of 8,822 television homes.

The national overnight rating was the second highest ever for a Super Bowl game, beating last year’s rating of 49.7 on NBC, according to MediaLife magazine.

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