Milwaukee area TV households like their sports to be green and gold if Friday nights ratings are any indication. Also there is gambling in Casablanca.
The meaningless Green Bay Packer pre-season victory against the Cleveland Browns on WMLW-TV beat NBC’s coverage of the Summer Olympics by a full 4 rating points or about 35,200 TV homes.
Weigel-owned WMLW won the night – the first time I’ve ever written that – with a 16.3 rating, or about 143,800 viewers.
NBC affiliate WTMJ earned a 12.2 or about 107,000 TV homes. A local rating point is the equivalent of about 8,822 TV homes.